CREDENTIALS

/CREDENTIALS
CREDENTIALS 2017-04-07T15:37:04+00:00

Justin Hipps brings over 10 years of unique experience in healthcare IT and financial performance reporting to his current role as Director of Marketing/Digital Strategy and Analytics.

He specializes in advanced email marketing (within the healthcare & pharma sectors specifically), cutting-edge content strategy, exceptional campaign management techniques, A/B testing, responsive design, IPR/conversion tactics, and innovative custom performance tracking metrics.

His Oversight: email marketing and strategy, deliverability (ISPs, MTAs, throttling, bounces, bulking, SPAM detection), validation/testing procedures, database integration, comprehensive data hygiene, list management + growth techniques, advanced ESP software/platform maintenance and customization, graphic design/HTML /responsive design training, enterprise level accounts – relationship management, and CRM integration.

Justin employs his digital marketing expertise to help companies communicate and connect with their target audience(s). His polished background in BI and full-stack development allows him to provide internal and external customers with impeccable and bottom-line impacting service.

Justin earned his B.S. in Psychology from Campbell University, and his MBA in Healthcare Systems Management from Keller University. He is a coffee fanatic with an exceptional talent for social media management. He lives in Woodstock, GA with wife, Sarah, and their 3 children.

 

 

#EmailMarketing Must Read: “Paddings, Margins and Borders in Modern HTML Emails” via Gyula Németh of EDMdesigner.com

April 25th, 2017|Comments Off on #EmailMarketing Must Read: “Paddings, Margins and Borders in Modern HTML Emails” via Gyula Németh of EDMdesigner.com

Creative #Email Geekery at Its Best! – The Drop Calc Method to Create Responsive HTML Emails

April 15th, 2017|Comments Off on Creative #Email Geekery at Its Best! – The Drop Calc Method to Create Responsive HTML Emails

Do you prefer “plain text-like” emails? Why is less sometimes more? “Basics of #Email Design” #EmailMarketing #EmailTips

April 11th, 2017|Comments Off on Do you prefer “plain text-like” emails? Why is less sometimes more? “Basics of #Email Design” #EmailMarketing #EmailTips

How to Get Your Emails Delivered to the #Gmail Primary Tab Easily #EmailMarketing

April 7th, 2017|Comments Off on How to Get Your Emails Delivered to the #Gmail Primary Tab Easily #EmailMarketing

Are You Saying Too Much? Why Less Is More In #EmailMarketing

February 17th, 2017|Comments Off on Are You Saying Too Much? Why Less Is More In #EmailMarketing

52% of marketers rank email in most effective digital channels – Digital Doughnut

February 8th, 2017|Comments Off on 52% of marketers rank email in most effective digital channels – Digital Doughnut

3 technologies that are disrupting healthcare logistics | Healthcare Dive

February 8th, 2017|Comments Off on 3 technologies that are disrupting healthcare logistics | Healthcare Dive

The Ultimate Guide to #Email Optimization + Troubleshooting [eBook] – Excellent Tips Delivered by @LitmusApp 

January 17th, 2017|Comments Off on The Ultimate Guide to #Email Optimization + Troubleshooting [eBook] – Excellent Tips Delivered by @LitmusApp 

The owner of this blog is not compensated to provide opinion on products, services, websites, or any other topic. The views and opinions expressed here are purely subjective and based upon my training and experience. Any product claim, statistic, quote, or other representation about a product, service, or strategy should be verified with the information source or service provider. This blog claims no credit for any images posted on this site unless otherwise noted. Images on this blog are copyright to their respectful owners. If there is an image appearing on this blog that belongs to you and do not wish for it appear on this site, please click here to email us URL link to image and it will be promptly removed. This blog does not contain any content which might present a conflict of interest. This blog is a personal blog written and edited by Justin Hipps, MBA. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation. The compensation received will never influence the content, topics or posts made in this blog. All advertising is in the form of advertisements generated by a third party ad network.