News Flash! Good Subject Lines Drive Conversions via @ReturnPath #EmailMarketing #Strategy

//News Flash! Good Subject Lines Drive Conversions via @ReturnPath #EmailMarketing #Strategy

News Flash! Good Subject Lines Drive Conversions via @ReturnPath #EmailMarketing #Strategy

Hopefully this isn’t really news. (It isn’t, right?) In a world where every inbox suffers from email overload and every brand is fighting for subscribers’ precious time, we know that most people spend just a fraction of a second deciding whether to open, ignore, or delete a given message. A well-crafted subject line can grab readers’ attention and entice them to engage with your message rather than moving on. – See more at: http://blog.returnpath.com/blog/jen-ribble/news-flash-good-subject-lines-drive-conversions#sthash.wsJiRNB2.dpuf

via News Flash! Good Subject Lines Drive Conversions | The Return Path Blog

Great post by Jen Ribble, Sr. Manager, Content Marketing at ReturnPath.

By | 2015-05-26T18:25:14+00:00 May 26th, 2015|Healthcare Marketing|Comments Off on News Flash! Good Subject Lines Drive Conversions via @ReturnPath #EmailMarketing #Strategy

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